Gym bosses await green light on 6,000 sq metre seaside health complex

A NEW health, exercise and wellbeing complex will breathe life into a seaside town centre and give the economy a welcome lift.

Sion Pritchard and Rich Blake, directors of LVL5 Gyms Ltd, are awaiting a decision on plans to transform empty units at the former Tudno Castle hotel site in Llandudno into a high-quality gym, coffee, and smoothie bar, changing rooms, sauna, spin zones and more.

The 6,000 square metre two-floor facility will employ up to 10 people and both Sion and Rich – who hail from Conwy county – are hopeful their proposals for the coastal resort will be supported by the local community.

“We have had a lot of positive feedback and are confident LVL5 Gyms can bring something fresh to Llandudno,” said Sion.

“It’s a fantastic location and as we are both from the area it means a lot for us to be able to open a business in such a vibrant space, in a place we know so well.”

Rich, a personal trainer and Workplace Resilience and Wellbeing Master Practitioner (WRAW MP), added: “What we are proposing is something unique, with a focus on the wellbeing of our customers and gym users.

“We have invested in the very latest technology and machinery, but mindfulness and making exercise more accessible in a warm, welcoming environment is one of our top priorities, especially post-pandemic.”

The gym will feature innovative equipment including the region’s first Fit3D Proscanner, and its foundations are built on Maslow’s Hierarchy of Needs – Self-Actualization, Esteem, Love/Belonging, Safety and Physiological.

“The entire space will be centred around the mind and body, having a healthy routine and positive focus,” said Sion, who is also managing director of award-winning retail chain PetPlace.

“This will be a place people can come to train and lift weights but also to be part of a community, socialise and experience something new, something different from the norm – we are excited to see how things develop.”

Rich added: “This is the perfect location, and our aim is to create a setting unlike any other in this region.

“There is demand out there for a gym like this, with state-of-the-art facilities and a mission to support the mental and physical health of customers and the community.

“We will be so proud to be able to do that on our doorstep right here in Llandudno and thank everyone for their support so far.”

Edward Hiller, Managing Director of Mostyn Estates, congratulated LVL5 Gyms and said their arrival will bring something new to the town.

“We are delighted to be welcoming them to Llandudno and have recognised for some time that there is a gap in the market for a premium offering like this,” he said.

“LVL5 has a really clear ambition to provide a facility the town can be proud to host, so we wish them the very best for the future.”

For more information, visit or follow @lvl5gyms on social media. Alternatively, email